Senior Digital Marketing Executive

Hauz Khas Village, Deer Park, Hauz Khas, New Delhi, Delhi 110016, India

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Job Type

Full Time

About the Role

We’re looking to hire a Digital Marketing Specialist (All rounder) for our Digital Marketing vertical, who’ll be responsible for handling Client's accounts for Digital Marketing services, in addition to the agency’s in-house digital marketing to promote the business.

Requirements

About the Company

Job Roles & Responsibilities

  • Plan, execute and monitor the agency's own end-to-end Digital Marketing.

  • Handle client’s Digital Marketing for promoting their brand/business through various digital platforms.

  • Should have a good understanding of the basics of Marketing and be able to relate with client’s business.

  • Should be able to understand client industry, and map competition for research purposes.

  • Should have thorough knowledge and hands-on experience on-

  • SEO- On page, Off Page & Technical SEO

  • SMO – have hands-on experience in account creation, managing, optimizing and posting on various social media platforms for clients.

  • Social Media Marketing –running paid ads on Facebook, Instagram, LinkedIn & Youtube.

  • PPC Marketing – Google  AdWords, Search Ads, Shopping Ads, Display Ads,

  • Email marketing

  • Planning Ad campaigns and executing them on digital platforms

  • WordPress based Web designing or development would be a plus

  • Comfortable working on Google Analytics, understanding the metrics, deducing information from the same and generating reports from it.

  • Understanding firms’ goals/objectives and their entire digital marketing needs

  • Set the marketing strategy across multiple platforms, markets and channels with a major focus on scaling performance marketing efforts across PPC, Search Engine Marketing (SEM), Social Media, Display Advertising, Email Marketing, Affiliate Marketing & more

  • Optimize spends and performance based on the data insights in Google Analytics reports.

  • Contribute to develop strategies for Lead generation / sales promotions as per pre-defined marketing objectives.

  • Generating qualified leads online.

  • Brainstorming on new creative growth strategies.

  • Capable of collaborating with other Digital agencies and other vendor partners (local or international in different time zones) and get work done from them.

  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

  • Have a creative mindset and creates & manages engaging written or graphic content in the form of e-newsletters, web page and blog content, or social media messages

  • Collaborate with Creative, Content, Marketing, Sales and Client (if need be) teams

  • Monitor SEO and user engagement and suggest content optimization

  • Provide constructive feedback

  • Review new technologies and keep the company at the forefront of developments in digital marketing.

  • Fix any errors or bugs in online content

  • He/She should be up-to-date in recent digital marketing trends.

  • An excellent multi-tasker with great attention to detail, this individual is capable of seeing the micro and the macro to deliver the best possible plan of action

  • Keyword research & keyword optimization

  • Content Posting on WordPress site / blog / social media sites- Facebook, Instagram, LinkedIn, Twitter, Pinterest.

  • Assisting other team members with their workload

  • Plan and monitor the ongoing company presence on social media (Instagram, LinkedIn, Twitter, Facebook, etc.)

  • Research on industry & competitor trends to apply best practices

  • Work jointly with internal team to drive campaign strategy & development

  • Research & keep current on emerging online trends and best practices within the digital marketing industry

  • Ensures brand consistency in marketing and social media messages

With such a variety of tasks, it’s for this reason we’re looking for an ‘all-rounder’ and someone who feels right at home on the internet.


Required Experience, Skills, and Qualifications

  • Prior experience of working in a Digital Marketing Agency is a must.

  • Minimum experience of 4-5 years is required.

  • Must have worked on multiple clients and have positively contributed in their growth journeys.

  • Must have an excellent skill set of all spheres of Digital Marketing and driving Digital growth for an organization

  • Having the formal certification in Digital Marketing Studies is a must.

  • A person with hands-on experience and relevant knowledge, with a proven track record but no formal certification will also work.

Let's Build Brands Media is a 360 degree Marketing Agency helping businesses become brands, by means of our marketing services. We have three verticals namely-
1. Digital Solutions - Comprising of Digital Marketing, Creative Designing & Web Development services
2. Consulting - Providing all sorts of marketing consultation- GTM Strategy, Product Launch Strategy etc.
3. Advertising - Complete Advertising solutions like Media Planning and Media Buying for Print, Radio, TV, OOH
This opening is for the Digital Solutions vertical.

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