pRINT MEDIA ADVERTISING Services
Reach Your Audience Through Print Advertising
Lets Build Brands, an advertising agency in delhi, offers print advertising services to businesses who wish to promote their products/services through traditional mediums of communication like newspapers, magazines, PR, newspaper insertions and more.
Primary market research refers to gathering information through a combination of quantitative and qualitative research techniques.
best pRINT media ADVERTISING agency
(i) Daily National: Advertising in a Daily National newspaper is considered effective in communicating with the larger set of audiences of the country. Daily Nationals like Hindustan Times, Times of India, etc are the most read newspapers and hence are suitable for increasing brand reach, awareness and product launch campaigns.
(ii) Regional: A regional newspaper is one which carries regional news and hence has a regional circulation and readership. E.g tier 2 and 3 cities which carry regional news. Advertising in regional newspapers is best suitable for brands who want to promote their products in a specific region. Regional newspapers include Daily Thanti (Tamil Nadu) and Eenadu (Andhra Pradesh,Telangana).
Magazines are a part of public relations initiatives that businesses take to reach out to their audience. Businesses can use magazines to promote their products/services or to create a positive reputation for themselves.
Magazine advertising is preferred due to their high print quality, longer life cycle in customer’s usage in comparison to newspapers, and a refined audience as per magazine’s genre. Magazine advertising helps brands promote their products/services through creative images, text, etc to a specific set of audience.
Newspaper insertions refer to blow-in cards, paper flyers, etc. that can be discovered in the middle of newspapers. Advertisements in the form of inserts are cost effective and hyperlocal. It is an excellent method of reaching out to the newspaper audience of a particular geography which encourages the target audience to take action.